No More Shampoo/Conditioner/Anti-Dandruff Cycle
Full story here
http://www.wired.com/2014/08/a-hair-salon-gurus-next-big-thing-ending-the-12b-tyranny-of-shampoo/
Basically, this is how it currently works:
- You know you ought to wash your hair, so you buy the brand that sounds best. It might be what it claims to do (more bounce…) or that it matches your hair type (dry)
- Your hair is clean, but also dry – so you buy conditioner
- Your hair is now soft, but you have some dandruff
- You think the anti-dandruff product has an effect, but doesn’t cure it
- Try a different brand (without realising it might be the same company, same ingredients)
50% of people have dandruff. That means it is normal!
Almost all hair products contain what are basically chemical detergents. Ignore the packaging – typically when they boast natural ingredients they are negligible when you look at the list of ingredients. If you see words like sulphate near the top of the list, it isn’t going to be great for your hair.
sodium laureth sulfate, a chemical ingredient used in virtually all shampoos because it kills oils and leaves users with a squeaky-clean scalp. Problem is, that also dries out skin and hair follicles—a problem that most people treat by buying, without batting an eye, additional products like conditioners
Now the man who sold the Bumble and Bumble brand to Estee Lauder has come up with a detergent free shampoo that he says will be the new way. And get this, it is a cleansing creme. It doesn’t lather. You probably didn’t realise this, but a key reason for including sodium laureth sulfate in shampoos is that it lathers – and people equate that with cleaning. Even dishwashing liquid does it – the bubbles are to reassure you, they don’t actually aid in cleaning.
I have been using a non-lathering, non sodium laureth sulfate hair product for years. My hair isn’t great, but it is less problematic than ever before.