Reality Charity TV Show (a free* idea)
There was recently (Sep '04) a segment on Today Tonight (Channel 7, Australia)
which highlighted the plight
of a very elderly woman who was robbed of her life savings ($8000 that she
kept at home). The show set up a charity phone line and within minutes the money
This show occasionally pays $100,000 to get an exclusive interview from someone news-worthy, often folk who do not deserve the cash. They got this woman's story for free. Her story was easily worth paying $8000 for, but it was the viewers who paid
National charity organizations could provide cases, but each case needs to be be small, specific & personalized.
There will be many cases to choose from:
This idea is a natural extension of the "we did up someone's house/backyard for free" shows currently rating well in Australia.